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The Top Technology Trends Shaping the Real Estate Industry This Year

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The Top Technology Trends Shaping the Real Estate Industry This Year

 

Technology has been advancing like no one's business, introducing us to new automation systems and even robots. Despite widespread technology integration, people still think of new tech as a thing of the future. They also rarely associate technology with the real estate industry.

Real estate technology, however, is an exciting field. Real estate technology trends have been improving the speed and efficiency at which agents sell homes.

As a result, both buyers and sellers are enjoying a more streamlined and pleasurable experience. This is a great change considering home sales are so stressful.

Wondering about the new ways disruptive technology in real estate is changing the home buying and selling process? Read this guide to the best real estate technology available today!

Smart Homes

Homes are a hub for technology opportunities. We spend so much of our lives within them, and maintaining them can be time-consuming and expensive. Most buyers are now interested in updated homes, especially with the latest technology.

A big part of the latest home technology is "smart homes."

Having a smart home means having a home that is being managed by a network of devices. These devices have sensors and communicate with each other and with you. You can directly control these devices or through a remote like a mobile app.

The idea behind smart homes is that you can tell your home exactly what you want to be done. You can set a time it will happen, and the home will complete the task automatically. Smart homes can have capabilities like controlling lights, opening blinds, and setting alarm systems.

Adding smart home technology to a home on the market is a huge selling point. It can be a great investment for getting your home to sell faster.

Drone Content

When buyers are looking to move into a new area, one of the biggest factors is the look and feel of the location. Sometimes, buyers can fall in love with a house online only to realize that the neighborhood does not suit their needs. Other times, the neighborhood can be a huge selling point and convince buyers to take on a fixer-upper.

What better way is there to show off the home's area than by flying above it in a drone?

Adding video content to a home listing online can improve the speed at which of home sells. Drone videos offer a bird's eye view of the home and surrounding area. As a result, potential buyers get a more comprehensive idea of where they would be moving.

Sellers will also be happy to provide a drone video on their home's listing. It can emphasize the size of their beautiful backyard or proximity to nearby parks and schools.

In addition, photos can be taken from the drone video to create stills for buyers to look at as well. You can achieve still photos from great angles that would otherwise be extremely difficult to achieve with a normal camera. That way, you can show off a home's full potential.

When working with a company like Hommati, you will have the resources to have drone footage taken of your house or listing. Hommati's drone pilots are trained and skilled to fly a drone and have all the necessary certificates needed to operate the aircraft.

Virtual Reality Tours

Virtual reality has been used in real estate for a few years, but it has moved on from its basic form. The pandemic pushed these advancements along quickly to provide safer ways of visiting homes.

In its early days, virtual reality touring consisted of video walkthroughs and 360-degree still pictures. These options are still available, and each method has its own benefits. There are now many more options that take real estate technology to the next level.

There is trending real estate technology that can take photographic data from the entire home. Then, it compiles it all into one seamless 3D virtual model. With this technology, potential buyers can walk through the home by clicking on the walkways and looking around at all angles.

An even more advanced virtual reality tour involves a complete digital rendering of the home. This technology involves using special camera equipment.

These cameras capture data about the dimensions of the home and upload the information into the software. Then, the software recreates the entire home to scale. Once it is complete, buyers can explore each room up close and see the whole house from a layout perspective.

If this all seems like a lot of work to do, you can rest assured, because companies like Hommati do all of the work for you. They have all of the proper equipment and expertise in making sure your space will look its best when being photographed for the 3D tour. 

Augmented Reality For Home Searches

Real estate technology is also in the hands of prospective buyers who can use mobile apps to improve their home search. For example, augmented reality allows buyers to point their mobile phone cameras at houses to pull up information. This information includes if the house is on the market. 

You will not even have to enter the house, either. By pointing your camera at the property, you can learn about the number of bedrooms and bathrooms. You will also learn about amenities, valuation, list price, and more.

This technology makes it much easier for buyers to explore areas they like. They can find homes that fit their needs in the neighborhoods they visit. Then, they can quickly pull up information so they can move forward with the home buying process.

When you use an app like the Hommati app, you can pull it up on your phone and scan the Hommati listing. This will give you all of the information you need without even needing to get out of your car. 

Virtual Staging For Prospective Buyers

You might be visiting a home that is already empty. Or you might be trying to picture your furniture inside the cluttered space. Either way, virtual staging can help.

If you are the seller, virtual home staging can also help you improve the look of your home's interior. That way, buyers can better see themselves living there.

With virtual staging, you can take the bare bones of the home and spruce it up with digital renderings of furniture, window dressings, and more. An empty house can turn into a cozy, welcoming home that your buyers will love just with the act of some digital renderings.

In the past, buyers have paid thousands of dollars to get their homes actually staged with real furniture by professionals. Instead, they can now only pay a few hundred dollars to get their homes virtually staged. These cost savings make staging much more accessible and help sell more homes much faster.

Companies like Hommati offer services like virtual staging to help a home draw more people in and sell faster and for top dollar. 

AI-Assisted Algorithms

Outside of showing off homes with advanced technology, new tech has also been helping real estate in less obvious ways to buyers and sellers. AI-assisted algorithms have been collecting data on home sales and inputting it into formulas. By doing this, you can learn more about buyer and seller behavior.

By collecting mass amounts of data, real estate agents and investors can improve their sales tactics. For one, AI-assisted algorithms help improve the way properties recommendations to prospective buyers online. As the buyers use the online platform or mobile app, the algorithm learns about their preferences and helps match them more effectively to properties they are sure to love.

AI algorithms also help manage large amounts of data so that real estate agents can better manage all their clients and projects. AI-assisted algorithms are great ways to build and run management systems for data on properties, handling contracts, and even predicting trends so that the agent is always prepared.

Robots in Real Estate

Another sector of technology helping real estate agents is robotics. Robots can help in all kinds of ways throughout the buying and selling process. These robots can come in the form of chatbots, virtual assistants, and voice bots.

Virtual assistant robots can help real estate agents manage their workload by retaining large amounts of information, scheduling and reminding about appointments, and keeping documents organized.

Chatbots and voice bots help communications run smoothly between the agent and clients. Chatbots and voice bots can help respond to messages, answer common questions, and help funnel potential clients into the correct channel for you to deal with their needs. 

Embrace Change in Real Estate

The evolution of real estate technology is fascinating because disruptive technology affects every angle of the property buying and selling process. Agents, buyers, and sellers can all greatly benefit from embracing these new trends in real estate technology.

If the 3D virtual tour, drone content, or augmented reality options especially caught your eye, Hommati prides itself on home listings that include state-of-the-art technology. You can also enjoy the ability to search for homes, find your own home's value, and hire agents all from one comprehensive platform.

Search for homes with Hommati today!